Selasa, 26 Juli 2011

Mark Widjaja Designing A Concept-Based Appetite

One interesting concept car at IIMS 2011 - took place today in JIExpo Kemayoran, Jakarta - are Concept Toyota A-. Car design is suitable to most tastes of Indonesia. Charm the more intense because of blowing news, there is the possibility of this tiny hatchback car project would be cheap and environmentally friendly Daihatsu in Indonesia later.

Another story that is not less interesting, Toyota A-Concept 100 percent of the birth of ideas and thoughts of a son of Indonesia. That said, the Toyota A-Concept is "brainware original" Indonesia! This car is a pure work of Mark Widjaja, 36, a graduate of Product Design Industry Institute of Technology 10 November Surabaya (ITS) who has worked at Astra Daihatsu Motor (ADM) since 2003.

Determining Appetite
A-Concept Certainty to become a "flagship" at IIMS 2011 Daihatsu or the order is not a coincidence. As told by the President of ADM, Sudirman MR, A-Concept selected several works of designers from Daihatsu in several countries. "We are very proud of Daihatsu, the work of the son of Indonesia, Daihatsu's Indonesia was elected to serve as a concept car. Apparently the results are very interesting visitors. Daihatsu also top leaders of Japan (Koichi Ina), "said Sudirman when introducing A-Concept told reporters.

Mark Widjaja specifically presented today by the ADM to explain to reporters the process of creating his work, recalled his work exposures. Told, "Designing a car is like choosing food. In Indonesia, humberger certainly can not be the same as those in America. We recommend adjusting the taste of Indonesia. Because I am more menggenal Indonesian people, then I can translate and design cars like or according to the taste of Indonesia, "beber Mark about his work during an interview with reporters.

Explained, he did not want to design a vehicle with stylish looks "cute" (noodles). "People generally want to perform a simple Indonesia. Do not need a lot of outs. I also try to implement the concept of monument design. This would happen, "he continued.

Segment A
Mark could not tell the details designed these results, the dimensions and the machinery to be used. "That future is determined by the engineering and not a designer. For dimensions, same size as the Kia Picanto or smaller than the Sirion. Being in Segment A, "he explained.

He also describes a smooth outer body design. For example, silver door handles from a small, flat with the surface of the body. So also with the design and composition of the front and rear lights. Even including the exhaust. "The concept of the design flow. Flowing! "Explains Mark.

Furthermore, to give the impression this car look bigger and sturdy, Mark made along the lines of silver on the glass (window) side. "The goal is that cars, like the Javanese term appears penyek," he continued. As for displaying a solid impression on the super mini car, the body side is designed bloat. "It's like sumo wrestlers! Car so it felt more stable due to solid ground, "he explained. Then, the mecca of design, Mark said, more like a modern blend of style French and German are functional.

Daihatsu New Level
The election of Indonesia as the son's latest concept Daihatsu, Mark Widjaja rated as a "new level Daihatsu". The reason for this concept car on display is the work of Japanese designers. "The election proved the principal A-Concept Daihatsu believe with the work of Indonesia," he commented.

For Daihatsu, is the Concept A-levels or a new phase of his travels in Indonesia. The reason, Daihatsu Motor Co. this year. Ltd. has given confidence to the son of Indonesia to become supreme leader Daihatsu in Indonesia, Sudirman MR. The belief has been proven by Daihatsu as a car manufacturer made the number one in Indonesia! Daihatsu Bravo!

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